Grito muchacho after Guinness Storehouse Que buena esta la Guinness fresquita :) The Society of Elegant Persons of the Congo (or Sapeurs) are the centrepiece of this vibrant 2014 ad for Guinness. As Guinness unveil their new advert, here's our top ten commercials the company has produced over the years. Guinness' latest ad tells the story of a real-life LA cowboy, but others in the brand's history have starred everything from a surfer and Congolese gentlemen to Michael Fassbender and a manic dancing Irishman. This time it's an old Italian man who takes part in an annual swimming race from an offshore buoy to his brother's waterfront pub. The Jonathan Glazer-directed miniature epic featured a group of surfers waiting for that perfect wave. 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"Merci" was just one of a series of "Made of more" short TV ads designed to celebrate the character of Rugby Union players. explains more about how we use your data, and your rights. Make sure you get the latest information about Guinness services and support. About us. But when they finally get to the pub and order a pint, one has forgot his wallet after all that effort his friends reaction is understandable. Vitamin B. Little do they know that age has finally caught up with him so he needs some help to keep up the illusion. The way Guinness is poured means it is less carbonated than other beers Credit: Getty Images 3. Guinness (/ ˈ ɡ ɪ n ɪ s /) is a dark Irish dry stout that originated in the brewery of Arthur Guinness at St. James's Gate, Dublin, Ireland, in 1759.It is one of the most successful alcohol brands worldwide, brewed in almost 50 countries, and available in over 120. Sign up to receive our latest updates via email. Another water-themed Glazer-directed ad, this one was the predecessor to "Surfer", but again features an ageing sportsman. Search. Get email updates. 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MODA consult, London (Central), London (Greater), Motion Designer / Animator #Online #Music #Brand needed ASAP, Up to £215 per day + 13 months contract (until December 2021), The Great & The Good, City of London, London, Universal Music Group, Kings Cross, London (Greater), Diageo creates immersive brewing floor experience at Guinness Storehouse, Guinness seems to have taken a leaf out of Vice's book, Guinness depicts real-life Los Angeles cowboys in stirring new ad, Brexit bonanza for Diageo as weak pound leads to surge in profits and revenue. For months afterwards, his dance was much imitated in pubs across Ireland and the UK. Watch: What's the team behind Guinness's "Sapeurs" ad raving about now? Campaign A man on a beach waits for the perfect wave to surf. Perhaps the strangest dance moves ever seen on television and probably the greatest soundtrack ever, these ingredients equal one particularly famous Guinness advert. Who will win? From Blade Runner (one of the most influential sci-fi films ever) to making ads for a black alcoholic tar-like beverage... now THATS a career progression! Sure, that was a classic ad, but not a patch on the 80's series with Rutger Hauer being all tongue-in-cheek moody and arty. , plus get exclusive discounts to It is popular with the Irish, both in Ireland and abroad. These men, who are hardworking manual labourers during the day (the ad conveys the heat and dirt of their work), become sartorially elegant by night. 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